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Process & technology

We’ll name the machines, the chemistry, and the numbers.

A cleaner that won’t tell you what it cleans with is asking you to take fabric care on faith. Here is exactly what happens to a garment inside our plant.

The line, station by station


  1. Intake & tagging

    Each garment is checked against your ticket, photographed if delicate, and its care label logged before anything is processed.

  2. Spotting

    Stains are treated by hand at a dedicated station — protein, tannin, grease and dye each get different chemistry — before any machine is involved.

  3. Cleaning

    Dry cleaning runs in hydrocarbon solvent — perc-free — in closed-loop machines that distil and reuse the solvent. Laundry runs in Electrolux Professional barrier washers, one customer per load.

  4. Finishing

    Steam formers for structured garments, hand pressing for everything else, at 160°C — the difference between flat and finished.

  5. Quality check

    A second person inspects seams, buttons and the original stain under daylight lamps. Fail the check and it goes back a station, not out the door.

  6. Pack & dispatch

    Breathable covers — no wire hangers unless you ask — scanned onto a route, and the out-for-delivery message hits your WhatsApp.

Sustainability, substantiated


The mint in our logo is a claim. Here is the evidence.

“Eco-friendly” costs nothing to say, so we publish the specifics instead. Where a number below slips, we say so in the annual note rather than quietly deleting it.

Perc — perchloroethylene, the industry’s default solvent and a probable carcinogen — has never entered our plants. That was a founding decision, not a retrofit.

SolventHydrocarbon, perc-free, closed-loop
Wash water recycled80%
DetergentsReadily biodegradable, EU Ecolabel grade
Garment coversReused 8× avg, then recycled
Hangers returned & reused62% and climbing
Delivery fleet70% electric two-wheelers

Measured at our plant and reported against. Ask for the detail — we enjoy that question.

Photography — solvent plant, wide, machinery detail

See it work on your own clothes.

Your first pickup is the audit — every claim above is checkable from your ticket.

Book a pickup