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AnyDry franchise
Own the AnyDry in your neighbourhood.
AnyDry is the brand our franchise network now operates under — a premium studio format in 250–300 sq ft, run by owners with no prior garment-care background, already proven across Delhi NCR — with eight more stores underway in Gurugram alone.
The opportunity
A large category that has barely been organised.
Indian laundry and dry cleaning is enormous, local and largely informal — pressing stands, neighbourhood dhobis and single-store cleaners with no systems, no published pricing and no guarantee. Industry estimates put the organised share in low single digits, growing fast as dual-income households and delivery-native customers change what people expect.
Whoever pairs a trusted brand with doorstep logistics and a plant that can prove what it does wins the micro-market. That combination is exactly what a franchise buys.
Category context above is drawn from published industry estimates, not internal figures. Territory-level numbers are shared during due diligence.
The terms
One format. Owner-operated. Your territory only.
A premium studio in 250–300 square feet, run full time by you or part time with a hired manager. Two to three trained staff. No perishable stock, no aggregator commissions, no kitchen.
The franchise fee is paid once and the brand is yours for the lifetime of the outlet — there is no renewal fee to plan for. Royalty is 8% of revenue plus GST, and it starts only once your store has broken even, not from day one.
Beyond the ₹12.97 L + GST paid to AnyDry, budget for civil and interior work at actuals plus roughly three months of working capital.
How the business works
Laundry brings them in. Dry cleaning makes the money.
Weekly wash orders bring customers through the door, build trust and keep cash flowing. As that trust builds, the same customers start handing over suits, sarees and winter wear — billed per piece, at far better margins.
Stores open roughly three-quarters laundry-led. By year two the mix has flipped to dry-clean-led, and the margin compounds as the store matures. Winter and wedding season spike the dry cleaning; the weekly laundry base holds all year.
Revenue mix, unit economics and the month-by-month first-year model are in the pack we send with your enquiry.
What you receive
Complete store setup
South Korean imported commercial machine with a two-year warranty, steam iron table, stabilizer and semi-automatic machine — plus interior, layout and branding guidance.
Hands-on training
Four to five days at a working AnyDry store — operations, quality, billing and customer handling. Our academy certifies every washerman and presser.
CRM & billing platform
The same centralised technology that runs every AnyDry store — every order billed and recorded digitally.
Launch marketing
WhatsApp campaigns, Google Business setup, local promotions and structured PG and society outreach for your opening.
SOP manual & B2B playbook
Written SOPs for tagging, washing, ironing, delivery and complaints — plus scripts and collateral for signing PG, society and corporate accounts.
Ongoing support
A dedicated success manager from day zero, monthly performance reviews, WhatsApp group support and quality audits every two months.
FAQ
Do I need laundry experience?
No. Our existing partners came in with no garment-care background — the model, the training and the support are built for first-time owners. What the format needs from you is presence: it is owner-operated, not a passive investment.
Is my territory genuinely exclusive?
Yes. One partner per territory, and no second AnyDry outlet in your designated area — ever. Active expansion markets are Delhi, Gurugram, Noida, Ghaziabad, Faridabad and Greater Noida.
How quickly can I open?
Twenty-one to thirty days from signature: agreement and territory reserved in the first week, site survey and fit-out through weeks one to three, machines installed and staff trained in week four, then pre-launch marketing and go live.
When does royalty start?
Eight per cent of revenue plus GST, and only once the store has broken even — not from day one. We would rather the store stand up first.
How much cash should I actually plan for?
₹12.97 lakh plus GST is paid to AnyDry and covers everything in the setup list. On top of that, budget for civil, electrical and plumbing work at actuals — which varies by site — and roughly three months of working capital until the store turns cash-positive. There is no security deposit.
What is the relationship with the existing network?
AnyDry is the brand the network operates under going forward. Stores are already live across Delhi NCR, three of them run by franchise partners rather than by us, on the same setup, SOPs and supply chain that a new partner receives.
What happens in the lean months?
July to September is the monsoon dip. Weekly laundry and B2B contracts hold the base while dry-clean demand is low, and November to March is the peak — winter wear, woollens and weddings.
What if a competitor opens nearby?
Exclusive territory, premium finish and a repeat customer base are hard to displace. Around eighty per cent of a mature store's revenue comes from customers who already know you.
Enquire
Limited territories. Take the first step.
A fifteen-minute conversation, no obligation. Tell us where you want to operate and we will send the full investment breakdown, unit economics and the first-year model — then a person calls you back.